Event Details
Join us for 'Refresh Your Shopfront with Enhanced Visual Merchandising (EVM)', a workshop empowering heartland merchants to elevate their storefronts and marketing strategies. Learn about ESG's initiative, with 70% funding support. Don't miss this opportunity to enhance your business!
What is Visual Merchandising?
It is presenting, arranging, and displaying your products in such a way that attracts and encourages customers to purchase them.
How Can I Improve?
Storefront Revamp
Refresh your store layout and design to improve workflow, and product visibility and attract more customers. Get funding on basic storefront components:
- Aesthetic components (e.g., lighting, flooring, and store signage, etc)
- Shop fixtures and props (e.g., retail wall systems, display racks and shelves)
Capability Building
Develop your:
- Product placement skills to improve your customers' shopping experience
- Product photo0taking and copywriting skills to boast marketing and sales
Creation of Marketing Materials
Get support in developing materials to do online / offline marketing and promotion for your business:
- At least two (2) marketing collateral (e.g., poster, infographic) to perform online and / or offline marketing and promotions
- Photo-taking of products and copywriting of product descriptions (up to 5 SKU / listings)
Join us to learn more about EVM and how it can transform your business by elevating your storefronts and marketing strategies!