Event Details

Welcome to an enlightening journey into the world of business growth through the strategic utilization of Intangible Assets (IA) and Intellectual Property (IP)!


In partnership with Intellectual Property Office of Singapore (IPOS) and FT Consulting, this time we are thrilled to present a workshop designed to empower you with the knowledge and insights necessary to propel your business forward in today's competitive landscape.


Join us as we delve into the fundamental questions surrounding IA and IP:


  1. Understanding Intangible Assets and Intellectual Property: Discover why IA and IP stand as pillars of strength for any thriving business and unravel their significance in today's dynamic market.
  2. Mitigating Risks through Strategic Asset Management: Learn about the potential pitfalls awaiting those who neglect the careful stewardship of their Intellectual Assets and Intellectual Property and how to safeguard against them.
  3. Harnessing IA and IP for Business Growth - A Real-World Case Study: Delve into a compelling case study that showcases the transformative power of leveraging IA and IP to propel your business to new heights.


As a special highlight, we are honored to host Mr. Lee Chin Siong, Vice President of Heng Foh Tong Medical Hall, a quintessential heartland enterprise. Mr. Lee will graciously share his personal journey, offering invaluable insights into the real-world application of intellectual property within a business context.


Prepare to be inspired, informed, and equipped with the tools you need to elevate your business to new heights. Don't miss this opportunity to unlock the full potential of your business's intangible assets and intellectual property. Register now to secure your place at this transformative workshop!

Speakers

  • Lee Chin Siong (Vice President at Heng Foh Tong Pte Ltd)

    Lee Chin Siong

    Vice President at Heng Foh Tong Pte Ltd

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  • John Ong (Executive Chairman at FT Consulting Pte Ltd)

    John Ong

    Executive Chairman at FT Consulting Pte Ltd

    John Ong, the Executive Chairman of FT Consulting, has extensive experience in franchising and branding. He took over FT Consulting in 1998 and has been an Executive Committee Member of the Franchising and Licensing Association (FLA) Singapore since 2000. For nearly two decades, he trained over 1,000 franchise owners and senior executives in Singapore and the region. Additionally, he held the position of Managing Director at a homegrown F&B company with a regional network spanning six countries, gaining hands-on franchise experience. John also contributed to branding efforts as a former member of the Singapore Prestige Brand Award (SPBA) Organising Committee and a public speaker on branding topics. His branding clients have received recognition in the press and government publications.

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Venue

IPOS Office @ PLQ1

1 Paya Lebar Link
#11-03
Paya Lebar Quarter 1

Singapore 408533

If you have any questions please contact Michelle Teng

Contact Organizer

+6588256422

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